Moroso's growth is unstoppable and its sales network is expanding with equal vigour. In just a few short years it has added the New York and London showrooms to the previous trio in Milan, Udine and Cologne.

Now Moroso opened yet another new own-brand showroom, in Amsterdam, on 12 September. The 200-square-metre space is divided into different exhibition areas. There is a large central zone where individual products are set on simple, wide white display daises. Another section is delimited by a line of red panels evocative of the last Milan Furniture Fair; this area is for the new products of 2008, while a whole wall is used to display contract products and plastic articles. A large terrace hosts a display of Moroso's outdoor products including the latest new designs.